In 2009, Google made great strides with Android with key cell phone makers such as HTC, Motorola and Samsung and high-volume Asian OEMs and ODMs. Because the OS only supports a limited number of processors and does not support the native C language, tool makers such as Mentor Graphics have begun to port Android to a variety of chip sets in an effort to overcome these limitations. This opens up a larger market beyond smartphones. Contract manufacturers supporting ARM or MIPS processor designs have a tremendous opportunity if Android penetrates consumer electronics. If this happens, we could see Google Android powered large-screen TVs, Set-tops, GPS handhelds, automotive gadgets and MP3 players. Japan's Open Embedded Software Foundation already has 50 participating companies. If you know anything about "embedded" devices you know that market is several orders of magnitude larger the computer and communication device market.